‘What To Learn About Change Communication From Walking Dead’

What To Learn About Change Communication From The Walking Dead. There are millions of people who watch AMC’s The Walking Dead. In case you do not here is the story in a nutshell; the program is based on a graphic novel series about a small group of people with nothing in…

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Congressman Anthony Weiner Starts Public Relations Career

I was always of the opinion that the public relations person on staff or the firm advising a company should not overshadow the company or client and that doing so was a real boner. It will be tough to avoid the taint of former Congressman Anthony Weiner who will begin…

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Video For In Store Marketing Intelligence

Today’s retailers operate in global economy that affords little room for error.  Retailers must combat harsh challenges that include consolidation within the industry, price competition, and increasingly low profit margins.  As such, it is mission-critical for forward-thinking retail organizations to adopt technologies that help capture and analyze store activity patterns…

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Blue Bell Ice Cream & The Unreturned Phone Call From Public Relations

In a story from The Houston Chronicle on June 22, 2015, “Blue Bell Flouted The Rules” (http://www.houstonchronicle.com/news/houston-texas/houston/article/Blue-Bell-industry-flout-listeria-guidelines-6340771.php), representatives from Snoqualmie Ice Cream, Jeni’s Splendid Ice Cream, Nestle, Unilever, and Wells Enterprises were all given opportunities to respond to questions about food safety, but none did. The article was about the…

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Knowing What You Know Now

Public relations counselors tell clients and colleagues not to speculate. More often than not speculation comes in the form of questions to predict future outcomes. It’s a scheme designed by reporters who want interviewees to say something foolish, improbable, with no basis in reality or all of the above. The…

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6 Recent News Stories and 8 Regular Features That Will Keep Media And Public Relations People Off The Air And Out Of Print And What To Do About It

6 Recent News Stories 8 Regular Features. Thank Goodness for Weekends, Public Affairs Programs, and Slow News Days. Most news that public relations people are asked to help make is not earth shattering or life changing. Stop protesting; you know it’s true. More often than not, we are asked to…

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Media and Public Relations Introduces New Press Release Writing Service

Media and Public Relations (mediandpublicrelations.com) is introducing a new press release writing service for North America. The service will help those who know they could benefit from a news release but do not have the skills or the time to produce one.  The press release is the best way to…

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9 Surprise PR Tactics That Will Make You Irresistible to Reporters

9 Surprise PR Tactics. This article “9 Surprise PR Tactics That Will Make You Irresistible to Reporters” was published by PRNews and written by Steve Goldstein on April 16, 2015.  Enjoy! Attend any panel discussion featuring PR pros and journalists, and within five minutes of its commencement you’ll hear one…

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