NOTE About the Arts: I really dislike asking for money or fund raising or even […]
The Moon Is Not a Science Project Anymore. It’s a Market.
The Moon Is Not a Science Project Anymore. It’s a Market. As the Artemis 2 […]
Reputation Management Confront Lies Innuendo Half Truths
Reputation Management The First Lie Your Competitor Tells About You (And How To Respond) Reputation […]
The Ogilvy Standard for Advertising
The Ogilvy Standard for Advertising and What It Actually Looks Like David Ogilvy did not […]
What Would David Ogilvy Do With a Men’s Underwear Brand?
Is Long Copy Dead? We Put Ogilvy to the Test… Most modern advertising is allergic […]
When Employees Become Activists What Public Relations Must Do
When Employees Become Activists Why Public Relations Must Do To Reclaim the Brand’s Reputation Most […]
When Weather Predictions Do Not Turn Out As Planned
This post appeared on Harold Nicoll’s Substack and on the htttps://swampbutt.com website. Here in Southeast […]
Disasters Are Increasing What Private Sector and Municipalities Can Do About It
Disasters Are A Dangerous New Normal The numbers tell a grim story: there are more […]
Trade Show: The Most Valuable and Expensive Marketing You’ll Ever Do
How to derive the maximum benefits from a trade show investment… The Value—and Cost—of Showing […]
Preparing for the Unexpected A Practical Crisis Plan for Community Groups
Writer’s Note for Readers Preparing for the unthinkable crisis. Mass shootings are not new. Until […]